The Route of Emotions is one of the most fascinating tourist circuits in Brazil, connecting three states in the Northeast: Ceará, Piauí, and Maranhão. Along the Ceará stretch, the journey goes through scenarios that look like a painting: giant dunes, freshwater lagoons, charming villages, and constant wind beaches that attract tourists from all over the world. The full route can be traveled in about 15 days, but those who focus only on the Ceará stretch can explore the main attractions in less time. On this page, you can see what cannot be missed in the route. Each city offers experiences that match different travel profiles: whether traveling with family, as a couple, or with friends, there is always something special to experience—from quiet lagoons to trails, kitesurf, and luais by the sea.
Jijoca de Jericoacoara (the main and inductor destination on the route), Cruz, Camocim, Barroquinha, and Chaval, as well as Preá. Each spot has unique characteristics, from the hype and rustic charm of Jeri to the almost untouched tranquility of beaches such as Bitupitá and Curimãs.
Ceará is mainly accessed by two airports - Fortaleza International Airport (FOR) and the Jericoacoara Regional Airport (JJD), located in Cruz. It is possible to arrive and circulate through the route using private 4x4 transfers, shared transportation, regular buses, or even private vehicles (keep in mind that ordinary cars do not reach the village of Jeri, and it is necessary to make the last stretch in jardineiras or adapted vehicles). The CE-085, BR-222, and BR-402 highways connect the main cities.
In addition to the Jericoacoara National Park, which covers parts of Camocim and Cruz, the route offers experiences ranging from Kitesurf in Preá and in Tatajuba to cultural tourism in villages such as Maceió and Chaval. There are natural attractions such as Stone Pierced, Sloth Tree, Blue Hole, Bar of Medicines, and crystal clear ponds such as Blue Lagoon and Paradise Lagoon. In the evening, the village of Jeri becomes a vibrant pole, with bars, live music, parties like Café Jeri, and luais on the beach.
Immerse yourself in culture, understand nature, and prepare to live the best of the Route of Emotions.
The identity of the region is formed by the mixture between coastal, backcountry and indigenous roots, marked by artisanal fishing, popular religiosity, straw and crochet crafts, and Festas Juninas (June Festivals) that turn June and July into a large open camp. It is common to find capoeira wheels in Jeri, presentations of folk groups and gastronomic events celebrating fishing and local cuisine.
The history of the Ceará region of the Route of Emotions is deeply linked to the strength of its people, who learned to live between the sertão and the sea.
Originally inhabited by indigenous peoples such as the Tapuias, Tremembes, and Potiguaras, the region underwent Portuguese colonization and religious missions that formed the first Christian villages. Camocim prospered with the salt cycle and river trade, while Jeri remained isolated until the 1980s, when it began to be discovered by backpackers. Chaval stands out for its monoliths with rock inscriptions, and Barroquinha preserves traditions linked to the sea and extractivism.
On the other hand, cities such as Camocim have older origins, linked to the salt cycle, river navigation, and regional trade, carrying inheritances from the colonial period and the struggle for environmental and cultural preservation. The history of the region pulsates in each village, in each dune, and in each armed network under the sun.
The route crosses biomes such as caatinga, mangroves, restingas, and dune fields. Among the species found are seahorses, turtles, migratory birds such as the scarlet ibis and sandpipers, and mammals such as anteaters and dolphins in preserved areas. The flora ranges from bromeliads and cacti in the dunes to red and white mangroves.
The only fee is for sustainable tourism in Jeri, in the value of R$ 41.50 for 10 days (with an additional R$ 4.15 charge per surplus day). Exemptions: The elderly, children up to 12 years old, and people with disabilities.
The best time is from June to February, during the dry season, when winds are perfect for kitesurfing and the lagoons are full.
Light clothes, plenty of sunscreen, sunglasses, and a hat. At night, a light cardigan can be useful because of the wind.
Drink lots of water, respect nature, and avoid traveling with vehicles in the areas of turtle spawning.
Take cash: Some villages have little to no phone signal and limited ATMs. Taxis do not accept cards in certain areas
The voltage is 220V. For foreigners, we recommend bringing universal adapters, as not all plugs are compatible.
From crystal clear lagoons to trails between rock formations, the Route of Emotions in Ceará offers experiences for all traveler styles. Get ready to live intense days, with buggy rides through the dunes, hikes to postcards such as the Pierced Stone, afternoons resting on the nets of Lagoa do Paraíso, and adventures such as kitesurfing on the beaches of Preá and Tatajuba.
You can also find canoe trips through mangroves, observation of seahorses, sailing sports classes, visits to traditional villages, and unique cultural experiences. Whether you're traveling with family, as a couple, or with friends, here you will find the experiences that will turn your trip into unforgettable memories.
Below, you can explore and choose the tours that best suit your itinerary.
Explore what makes the Route of Emotions even more special at certain times of the year—from cultural festivals to the experiences you can only live here.
June and July - All cities of the route
Colorful camps, typical dances and northeastern music to enter the June mood.
February - All cities of the route
Popular revelry with street parties, blocks and local events.
November - Jericoacoara
Free outdoor shows with national and international musicians.
Summer - Jericoacoara
Electronic music, renowned DJs and parties on the beach.
Varied Dates - Jericoacoara
Diverse cultural programming with art, dance and gastronomy.
August - Camocim
Local flavors with dishes signed by invited chefs.
October - Chaval
Fishing tradition and fresh seafood dishes.
Second Semester - Preá Beach
Coastal flavors with exclusive creations of renowned chefs.
Music, colorful caipirinhas and starry sky.
Traditional recipe served in the villages with homemade touch and affection.
Free outdoor shows with national and international musicians.
A gastronomic experience where the sea reaches the plate uniquely.
Plane, car, or 4x4 transfer? Learn all the ways to reach the heart of the Route of Emotions in Ceará.
Regular, private, and shared transfers are available—several agencies operate the route.
Typical Dishes:
Local Drinks and Flavors:
Prominent Restaurants:
From straw crafts to the famous hammocks, find souvenirs that tell the history of the region.
Typical Products:
Where to Buy:
Creative Highlights:
From the rustic charm to the luxury of beachfront properties, find the perfect accommodation to recharge your energies.
Main Regions:
Accommodation Types:
Most common hosts in Jeri. They combine comfort with a rustic-chic decoration, many with charming pools and gardens.
More luxurious options, with complete services, spas and haute cuisine, located in both Jeri and Preá.
Ideal for families or groups of friends who seek more privacy and a local experience.
Check out the average prices to help you get organized and embark on this trip without worry.
Economy (Simple Inn): R$ 300 to R$ 500
Intermediate (Charm Inn): R$ 500 to R$ 900
Superior (Hotels/Resorts): from R$ 1,000
East or West Side Tour: R$ 350 to R$ 450
4x4 Transfer (Fortaleza-Jeri, per person): R$ 180 to R$ 250
Simple Meal: R$ 35 to R$ 60
Dinner at an Intermediate Restaurant: R$ 80 to R$ 150
Economy (Simple Inn): R$ 300 to R$ 500
Intermediate (Charm Inn): R$ 500 to R$ 900
Superior (Hotels/Resorts): from R$ 1,000
East or West Side Tour: R$ 350 to R$ 450
4 × 4 transfer (Fortaleza-Jeri, per person): R $ 180 to R $ 250
Simple Meal: R$ 35 to R$ 60
Dinner at an Intermediate Restaurant: R$ 80 to R$ 150
We are a constantly evolving initiative, dedicated to ensuring the responsible growth of the region and the visibility of small entrepreneurs.
Explore the experiences that are now available and follow our expansion!